UGC Portfolio Tips from a marketer who HIRES creators

What I look for in UGC portfolios as a Creative Director for a DTC brand who hires creators AND as a part-time UGC creator who clears anywhere from 8 000 per month upwards to 12 000 per month Time markers for video 00 00 - Intro 00 48 - ROAS explained 01 44 - What to include in your portfolio 02 13 - About me section USPs 03 37 - Social proof 04 47 - Case studies 06 58 - UGC examples 09 26 - DR formula 10 57 - Starting rates 11 51 - Services to include 12 24 - Why UGC - consider not featuring 13 30 - Including a CTA 13 43 - Outro 13 53 - GIVEAWAY TIME


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